Resorts of Krasnodar Region to Participate in the 32nd MITT International Tourism and Hospitality Exhibition

The main tourism event of spring 2026 will take place in Moscow from 11 to 13 March. At the Krasnodar Region stand, more than 50 businesses from Anapa, Sochi, Gelendzhik, Novorossiysk, Krasnodar and the Temryuk, Mostovsky, Yeysky, Apsheronsky, and Tuapse districts will showcase leisure and wellness opportunities.

«This year, when developing the concept for showcasing the region’s holiday potential, we placed particular emphasis on the unique offerings of small and medium-sized businesses. We also focused on the year-round opportunities provided by major, well-known players in the tourism sector. Also, the stand will showcase the region's full spectrum of holiday options: from skiing and wine-gastronomy experiences to active adventures, along with diverse accommodations, ranging from cosy holiday camps to luxury health resorts and hotel chains. Our main objective is to showcase the diversity and potential of Krasnodar Region’s resorts as Russia’s flagship tourism destination,» said Vasily Vorobiov, Deputy Minister of Resorts, Tourism, and Olympic Heritage.

The exhibition will place particular emphasis on the development of medical and wellness tourism. Exhibitors will present spa treatment programmes integrated with wellness packages, detox and wellness tourism, as well as specialised medical services, including diagnostics, rehabilitation, and aesthetic medicine.

At the Krasnodar Region stand, presentations will feature wellness programmes from the region's leading health resorts, including DiLuch, BFO, and Rodnik in Anapa; Swissôtel Resort Sochi Kamelia and the new Crystal in Sochi; Kabardinka in Gelendzhik; Berezki in the Mostovsky District; and others. Travel companies from Krasnodar, Novorossiysk, Sochi, and Yeisk will be presenting package holiday tours. The Krasnodar Region Tourist Information Centre will also be open to visitors.

Representatives of the Krasnodar Region’s delegation will actively participate in the exhibition’s business programme. This year, more than 40 themed sessions, conferences, presentations, discussions, and training seminars are scheduled. The highlight will be the Forum of Leaders in the Tourism and Hospitality Industries. Additionally, national exhibitions from 40 countries, including Oman, Egypt, China, Turkey, Malaysia, various African nations, and most Russian regions, will be showcased.